Video Marketing For Traffic – Branding Your Videos, Your Business and Yourself

Ever heard of YouTube? Yeah, I thought so! Nearby, in January 2008 79 million users made over 3 billion video views (That's over 100 million views per day!) How would you like a slice of that kind of audience?

Video really has become popular on the web recently and it's easy to see why. It's unparallel by any other medium in terms of getting your message across. The problem with video online is that it has always been expensive to produce and host, requiring specialist equipment, expensive software, and massive bandwidth. Not any more because, since you can produce a screen capture video at zero cost (using Camstudio or similar software), and not only host it for free on YouTube, but also use it as a source of traffic!

You can not embed links in video on YouTube. What you can do however is put a link in the video description, create a profile or 'channel' with a link to your site, and brand your video with your domain.

Publishing and branding your videos

To get started, head over to YouTube.com and sign up for a free account. Your channel is automatically created for you based on your username (ie [http://www.youtube.com/username]) and once created you can customize it.

On your channel select 'Personal Profile' and there is a space to add your website URL. While you're there, fill out the rest of the profile too and upload a photo. Remember, YouTube is a social media site so you want to brand yourself, not just your business or products!

When you come to upload a video, use SEO practices. Remember that people will find your videos by searching, just like on Google, so use relevant keywords for your title, tags, and in your description. Also, your description can include a link to your site so long as you remember to include the http: // part! If you use a full URL the link will appear on the video page without the user having to click the 'more info' button!

While links in the description and on your profile are great, it's your video that people's attention will be on so get the URL in there! Start and end the video on a 'splash screen' with the video title and your domain clearly visible. You can also, depending on the nature and content of the video, use an overlay which shows your branding through the video!

While YouTube is far and away the king of online video, it's by no means the only site you can publish to. MetaCafe, HowCast and Blip.tv are just a few of the sites I use, but uploading to each of them takes time and effort. Do not worry though, help is at hand with a tool called TubeMogul.com

TubeMogul allows you to upload to all of these sites and more in one go, and even tracks all your views for you in one easy to use control panel. I recommend uploading to YouTube manually (so you get more control and can set the description etc. specifically for YouTube) and then use TubeMogul to upload to any other sites relevant to your niche. You can still use TubeMogul to track your YouTube views though!

Video on your own site

If you're creating video for a membership site, or a product then you will have to host it yourself to keep it private and secure. However, any videos that you're giving away are free to your visitors can also be hosted on YouTube. Just upload as normal, head to the video page and on the right hand side you'll see a box called EMBED with some HTML code (starts with

Use Bad Breath Medicine & Other Tips to Cure Halitosis

I never thought that I would have to take bad breath medicine, but my husband finally sat me down and told me that we should look into what our options were. I was upset and found it hard to talk to people because I was scared that my halitosis would turn them off.

I tried to stay positive and determined that I was not going to let this situation affect my life in a negative way. I jumped online and started doing a lot of reading in order to learn the causes and cures so that I could get rid of bad breath. The studying paid off and soon I was putting what I learned into action. Soon both my husband and I started noticeing a difference and I am no longer living in fear of my halitosis!

If you think that you need to start using bad breath medicine, you need to realize that there is more to beating this than that. Yes, the remedies help a lot. But the most important thing that you should do is to make a few lifestyle changes in order to prevent the halitosis from ever coming back. Here are the steps that I took and that you can test out also:

  1. Have lozenges and gum near you at all times. Chewing on these will bring more saliva into your mouth and saliva is a natural mouthwash.
  2. Please stay away from cigars and cigarettes. You may think that this is common sense, but many people who have halitosis continue to smoke and this will only make things worse.
  3. Watch the food you eat and stay away from spicy and high protein foods. At the same time, do not drink soda or alcohol and substitute it with water instead.
  4. Brush your teeth after every meal and floss at least once a day.
  5. Start using an all-natural bad breath medicine. Look for in the form of a supplement because these work best.

These five steps will clear up your condition and soon you'll forget that you ever had to deal with bad breath!

Productive Domain Names – Uncover 5 Comprehensive Methods to Excel with Domain Names

There are so many considerations you need to keep in mind when choosing the perfect name for your website. It must be keyword-rich so it will be search-engine friendly and it must be easy to remember so it will be friendly to online users. These elements can tremendously help you drive highly targeted traffic to your website. There are also other methods that you would want to consider and some of them are the following:

1. Know the basic of domain naming. A website name can run up to 64 characters excluding the extension or suffix; it can contain letters, numbers, and other special characters. In addition, it cannot start nor end with hyphens and it is not case sensitive.

2. Know your target audience. Based on their preferences, you can make your domain name sound hip, sincere, formal, professional, upbeat, or conventional.

3. It must be short and promotes easy recall. You don’t have to use all 64 characters, in fact, you need to strive to keep it short as much as possible so it will be easy to remember. If you can create a website name using 5-7 characters, the better.

4. Insert keywords. Jumpstart your SEO campaign even before you launch your website by making your domain name keyword-rich. Download free keyword suggestion tools software online to identify the most searched keywords on your chosen niche. Try to incorporate the most popular keywords on your website name so it can secure good page ranking.

5. It must be descriptive. Online users must have a quick idea on what is your website all about or what you offer the moment they see your domain name. It must be highly related to your products and services.

Online Education More Attractive

All over the world, the numbers of people in school at the different levels takes pyramidal shape. There are huge numbers at the elementary, but as they progress, the numbers decrease, leaving just a few in higher education. In the United States, some 65 million students were expected to enroll from K to K12 in the fall of 2015. In the same period, it was expected that 20.2 million would be attending Colleges and Universities. It is estimated that 25% of fresh high school students in the U.S.A are not able to graduate. For fresh students who enter colleges or universities 1 out of 3 are likely not make it to second year. This dropout out rate hinders national development, because many people do not receive the full training they need to be functional in society. National development would be hugely fostered, if more adults receive education, in order that they become functional in society.

I am not saying that all adults who were not fully educated are not playing important roles in society. There are very prominent individuals in society who dropped out of school at some level. Bill Gate, Mark Zuckerberg, Oprah Winfrey, for example, at some point dropped out of school. Though this list is not exhaustive, the number of people who dropped out of school or decided not to gain higher education and yet became successful are relatively few. For the majority who dropped out or discontinued education, and could not become successful in their careers, it was because they lacked the knowledge they needed to develop their potential. If you check the history of those who in spite of dropping out or discontinuing schooling have become successful, you would find that appeared to have found their life’s purpose and so pursued those goals and, more importantly, they received some kind of education later.

Education as we all know is a life-long activity. At any point in time, whether you dropped out of school or got honors at your graduation, you would need education. The school dropout who has found himself a vocation or gained employment needs education so he/she can be more productive, the dropout who has realized the need to school but has ‘grown past school going age’ and desires to school obviously needs education, managers as well as employees need further education in order to keep pace with today’s rapidly changing world and gain increased wages and status respectively. Somehow, the traditional education dependent society we have created for ourselves and considers the ‘best’, limits our quest for continuing education. For many people, formal education ended the day they dropped out or graduated from High School, College or University, even though, technology makes it possible for us to sit in our houses and still get quality education.

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When technology – computers and internet connectivity – replaced physical classrooms and made it possible to study by distance in real time, it appeared the issue of continuous education for everyone, including the dropout and the working class have been solved. It appeared, and still does, that now the teacher need not leave his students, apply for study-leave or leave of absence to pursue further education. It appeared the fifty-year-old woman who dropped out of school several years ago could now school from home and it appeared the father could learn what his daughter is learning at College using the same device he uses to call her. That is what it appeared. Those who dropped out of school due to issues of finance and have not since had a breakthrough would not benefit, and those who have the money would not want to put their money into a certificate employers and academicians alike would frown upon. So little appear to have changed for these two groups of people, though online Colleges and Universities abound.

Two prime issues are to blame. First, online education is too expensive for the target group of learners and second, there is the perception that online Colleges and Universities do not provide holistic education like the traditional Colleges and Universities. As indicated by Ed Vosganian – founder and CEO of College Funding 123, the cost of on-campus University for undergraduate is estimated at 42,000 dollars while for the same group it cost around 21,000 dollars for online universities. By comparison we would say that it cost far less to study via online. But we need not lose sight of those who mostly enroll in online University. It is those in the middle and lower classes who opt for online universities. They include; the employee who has sacrificed pleasure for higher qualification in return for better wages, the unemployed who wants to gain employable skills, the dropout who wants to get back to school in the hope that there will be a brighter future, and the people living in the remote part of the world, especially in the developing world, who don’t even have the money to pay fees and so would have to learn and work simultaneously. To these 21,000 dollars is money so huge, it is very difficult to raise. There are people of the higher income class who enroll in online universities, but online learning is not popular among these due to low prestige and the myths associated with online education. The online institutions will tell you, they would not put anything on your certificate to show that you received a non-traditional education. This kind of advert speaks of how society values online education. Online education is considered a cheap way of getting ‘watered down’ education. Online Colleges and Universities were until recently considered diploma mills. This perception still exists, though empirical evidence tells us there is no disparity in quality of students from traditional Colleges and Universities on one hand and online Colleges and Universities on the other. The online Universities and Colleges are doing their best to make online learning prestigious and bring down study cost, but they cannot do it alone. With government intervention online learning can become prestigious and lower and middle class friendly.

Government should provide a national framework for online education, subsidize accreditation, and grant scholarships and student loans for students in online Colleges and Universities. A national framework to guide the operations of all online colleges and universities should be instituted by the state, through the Department of Education or the relevant government agency. This framework, which would be descriptive and not prescriptive in nature would describe, for example, the minimum courses to be taken at a given level, and the general mode of operation of online universities and colleges without prescribing specific courses or mode of operation. Accreditation is not just laborious for online Colleges and Universities; it is also expensive. This cost is passed to students, souring up program fees. If the government decides to absorb half the cost of accreditation, though there is no guarantee the program fees will be halved, the program fee would be reduced somehow. Lastly, most of the students who opt for online colleges and universities do not receive scholarships and student loans from the state. Those who receive something do not get huge scholarships and student loans like their counterparts in traditional Colleges and Universities. Government should make scholarships and students loans available to students of online Colleges and Universities just as it does for students in traditional Colleges and Universities.